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Fathom Analyics
Built-In

Fathom Analyics

Fire Fathom Analytics events when a form is submitted.

How to Track Forms with Fathom Analytics in WordPress

Track form submissions as Fathom Analytics events

Use WS Form to fire Fathom Analytics events when a form is submitted on your WordPress website.

Fathom Analytics is a privacy-focused website analytics tool. In WS Form, you can add a Conversion Tracking action and choose Fathom Analytics as the action type.

When you configure the action, you can enter an event name. You can also optionally add a cents value and a site ID for the event.

  • Track submissions

    Fire a Fathom Analytics event when a form is submitted.

  • Set an event name

    Enter an event name in the Conversion Tracking action settings.

  • Add optional values

    Optionally include a cents value and site ID for the event.

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Frequently Asked Questions

What does the Fathom Analyics integration do?

It lets WS Form fire a Fathom Analytics event when a form is submitted.

How do I integrate WordPress with Fathom Analyics using WS Form?

Add a Conversion Tracking action to your form, choose Fathom Analytics in the Type setting, enter an event name, then save the action. You can learn more here: Fathom Analytics Events Action.

When is a Fathom Analytics event sent?

The event is fired when the form is submitted.

Can I set an event name for Fathom Analytics?

Yes. The Conversion Tracking action includes an Event Name setting.

Can I add a value to the event?

Yes. You can optionally enter a cents value for the event. 100 = $1.

Can I associate the event with a site ID?

Yes. You can optionally enter a Site ID to associate with the event.

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Built into WS Form PRO and available with every PRO edition.